About Andreas Cederblad

I'm a certified Growth Master and senior consultant based in Lund, Sweden. Specialising in experimentation, CRO, and performance marketing — with a multidisciplinary, cross-functional approach.

I've worked with everything from international e-commerce companies to Swedish B2B firms — always with the same focus: turning complexity into clarity and data into decisions.

My background spans the full modern growth stack: A/B testing with Kameleoon, advertising through Meta and Google, analytics in GA4, and development with AI tools like OpenAI and Claude.

I believe in precision over volume. Experiments over assumptions. Building systems that deliver results over time — not one-off improvements.